Advantages of using Mobile App over website

A few years back the online presence of companies was confined only to the websites. Most people would open their laptops to do online shopping, watch videos and read e-books. But, with the advent of smartphones in the market, the scenario has completely changed. Mobile Apps are being used by a wide range of industries to expand their business. Imagine, any person can purchase his entire month’s grocery sitting at one place. From electricity bill to mobile bill, all can be done through a single mobile app.

Thus, in this blog, we will be discussing why mobile apps are the best option over websites for your business.

Apps load quickly: This is one of the major reasons why mobile apps have become so successful both among businesses and users.  All though, most websites that we access on our smartphones are mobile friendly. Yet, compared to mobile apps, their loading speed is much slower. Every time one has to follow the tedious process of typing the URL and wait for the page to load.  On the other hand, mobile apps are designed solely for the ease of accessibility on the smartphone.

Fast download speed: No user would want to struggle several hours for purchasing just hand full of items or downloading a single eBook. It could be one of the most frustrating things for them. Thus, a good download speed is extremely important to deliver a seamless experience to the users. As mentioned above, an app is solely designed for a mobile phone. This enhances its download speed manifolds compared to a website, giving a smooth experience to the user. 

Offline access:  As against website, which requires a continuous internet connection to function, a mobile app can also be operated offline. Several settings can be adjusted and saved through its offline feature. For example, the billing information can be saved offline and processed when online and pages of eBooks can be saved offline and can be read without internet.

Using QR codes:  Another big advantage of using a mobile app is the QR code facility. QR code refers to the quick response code which can store information. Talking in the context of mobile apps, they can be used to make quick payments, store product or billing information and make several other tasks hassle-free. All this is not possible through a website, which gives the mobile app an edge.

Notifications: The ability to send instant notification to users makes mobile app more convenient option. These notifications are used to send timely updates and other valuable information to the users. In today’s scenario, push notification are used by different businesses to market their products and services. In fact, it is the best way to keep users engaging.

Digital Reach:  Since most people access smartphones these days, the Mobile app is the best means to reach a large number of audience in a short duration. Moreover, the users might not visit the website again, but if the app is installed in their mobile, the chances remain that they might access it again.

Updates: Based on the analytics and user experience, new features can be introduced to the mobile app all with fixing several other bugs. All of this can be done by introducing timely updates. As against the website, the users also come to know about the updates and changes in the app.

Are you planning to get a customized Mobile App for your business? Then try mag+. Their InDesign plugin helps you seamlessly design your own mobile App.  It comes with several built-in themes, templates and features which are as easy to incorporate in your mobile app, just like drag and drop. mag+ also has a team of expert designers that design professional Mobile Apps for the clients.